YOUR SALES FORCE IN AUSTRALIAN FOODSERVICE

Integral Brands
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Integral Brands
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    Grow your brand, without the overheads.

    Grow your brand, without the overheads.Grow your brand, without the overheads.Grow your brand, without the overheads.

     A partner for brands ready to scale across the Australian food-service market — powered by relationships. 

    Grow your brand, without the overheads.

    Grow your brand, without the overheads.Grow your brand, without the overheads.Grow your brand, without the overheads.

     A partner for brands ready to scale across the Australian food-service market — powered by relationships. 

    Integral Brands is your dedicated sales force within Australian food service. With over 35 collective years in the industry, we've built trusted relationships across every buying group — and well beyond the wholesalers, reaching the end users who actually move volume.

    We work inside your go-to-market strategy, not around it — bringing real intel on current market conditions and showing you exactly where to leverage for greater commercial success.

    35+

    collective years in food service

    6

    states with aligned representation

    1000's

    of active end user relationships

    IN GOOD COMPANY

    Brands we represent

    We grow the brands we represent

     Year-on-year sales performance across a represented brand portfolio. Our model is built to drive growth — and the numbers follow. 

    +147%

     portfolio growth over the partnership 


    1st

     into new wholesaler ranging & end users 


    OUR SERVICES

    Brand & product launches

    Strategic plans & execution

    Brand & product launches

     Get new lines in front of the right buyers, fast. 

    New product development

    Strategic plans & execution

    Brand & product launches

     R&D and sales input to shape what sells. 

    Strategic plans & execution

    Strategic plans & execution

    Strategic plans & execution

     Clear go-to-market plans, executed on the ground. 

    Forecasting

    Market insights & analytics

    Strategic plans & execution

     Demand planning to keep supply and sales aligned. 

    Marketing advice

    Market insights & analytics

    Market insights & analytics

     Channel-right positioning and promotional support. 

    Market insights & analytics

    Market insights & analytics

    Market insights & analytics

     Real-time intel on the Australian landscape. 

    A full sales function, on demand

    A full sales function, on demand

    A full sales function, on demand

     Everything an in-house team would do — reach, execution and reporting — without a single line item on your payroll. 

    WHY INTEGRAL BRANDS - A smarter way to grow

    Reach that opens doors

    Reach that opens doors

    Reach that opens doors

     Deep, trusted relationships across every wholesaler and end-user channel — national coverage through aligned partners in every state. 

    Lower cost, lower risk

    Reach that opens doors

    Reach that opens doors

     A low fixed fee plus a performance-based percentage on sales achieved. Budgeting stays simple and predictable. 

    Zero overheads for you

    Better than hiring reps

    Better than hiring reps

     Vehicles, laptops, phones, uniforms, insurance and super — all field-team costs sit with us, not your business. 

    Better than hiring reps

    Better than hiring reps

    Better than hiring reps

     Broader reach, deeper relationships and stronger outcomes than full-time account managers — at a lower total cost. 

    What drives us

    VISION

    MISSION

    MISSION

     

    The premier food brokerage in Australia

    Delivering exceptional service and maximizing commercial success for the brands we represent.

    MISSION

    MISSION

    MISSION

     

    Partnerships that drive growth

    Through expertise, innovation and integrity, we deliver unparalleled service and strategic solutions — building lasting relationships that elevate brands and empower success.

    The wholesaler network

    Countrywide

    Countrywide

    Countrywide

    NAFDA

    Countrywide

    Countrywide

     

    Bidfood

    Countrywide

    Bidfood

    PFD

    Superior Food Service

    Bidfood

      

    Superior Food Service

    Superior Food Service

    Superior Food Service

    Independents

    Superior Food Service

    Superior Food Service

     

      We're ranged and active across Australia's major food-service wholesalers and buying groups — the gatekeepers between your brand and the venues that buy it. 

    Extensive end-user network

    Most brokers stop at the wholesaler. We go further — pulling product through to the operators who place the orders, across every major channel. 




    See the results for yourself

    Partner with Integral Brands

    Bring us your brand and we'll bring the relationships, the reach and the results — as your dedicated food-service sales force across Australia.

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    Better yet, see us in person!

    We love our customers, so feel free to call to organise a meeting

    Integral Brands

    Queensland, Australia

    +61427135190 hannah@integralbrands.com.au

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